Just finished an interesting read by Theo Rogers, How to Get Good Reviews on Amazon: A Guide for Independent Authors &Sellers. It’s an insightful look at book reviews and how to get them, written by an Amazon, top reviewer. (Full disclosure: I received a free copy of this book from Mr. Rogers in return for posting an honest review).
The first thing you need to know, it’s a short read – 48 pages. It’s packed with tips about what motivates Amazon’s top reviewers, how to approach them, what to say / what not to say – when you get a bad review and more.
Interesting facts you probably didn’t know.
· There are certain categories reviewers tend to shy away from – Religion and politics. Why? Because people are emotionally invested in these topics, and they are often magnets for negative votes, which can quickly sink a reviewer’s helpfulness rating.
· “Most reviewers, even the bad ones, are honestly calling it like they see it.” You may think they’re out to get you, but the truth is – they didn’t like your book. Get over it!
· “Reviewers take reviewing seriously.” Much like writers, reviewers are serious about their craft. Remember that when you approach them.