Wednesday, May 21, 2014

Amazon Book Optimization Tip # 4 - Write a Compelling Book Description

Congratulations. You’ve done it. You’ve written an awesome title. You created a dazzling book cover. Now you’ve just got to close the deal.

How do you turn browsers into buyers?

A compelling book description can get readers drooling for more.

There’s no right or wrong way to write a book description.

Some authors start off by asking a question. Others present a dilemma either their reader or their main character may find themselves in. Still, others summarize their story. Any of these approaches can work.

What you want to do is draw readers in. Get them hooked on your story, or in the case of nonfiction, on the solution you’re presenting. Make it interesting. Create suspense. Make sure they want to read more.

How do you do that?

Ask questions.

Have you ever wondered what life would be like if you took the other road? The one your parents, teachers, and friends told you would put you on a collision course with the others? What if you veered just a little off course, for just a few minutes? Would it change your destiny forever?

Make your case as an authority figure.

Fifteen years as an eBay Power Seller and Top Rated Seller gives Nick a unique combination of experience and knowledge to guide new and experienced sellers through the maze we call eBay.

Introduce your main character.

Max Power stood at the crossroads of now and forever. If he followed her into the time portal everything behind him would disappear forever. If he took the leap, his future was uncertain. All Max knew for sure was the girl had saved his life back on Zeta 9. Now she was offering him a future as uncertain as the Zondervan Divide.

Compare your writing to a famous author.

Reviewers say my writing is a cross between Stephen King and Peter Straub with a touch of Kurt Vonnegut thrown in for comedy relief. Read Death Race 3000, and find out for yourself why the Zombie Jesus challenged the Werewolf Devil. Laugh your ass off. Puke your guts out. Run the full gamut of your emotions. You may never want to read another book again – Ever

No comments:

Post a Comment